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RED by Dufry

Find out everything you need to know about the exciting RED by Dufry service and how you can claim up to 10% off at World Duty Free

Want to get an even better deal at World Duty Free?

Treat yourself at the airport with RED by Dufry, a new service from the owners of World Duty Free that allows you to get discounts at the airport. It’s completely free to sign up. Even if you only fly once a year it offers significant savings with the ability to increase your discount as you spend more.

The system is simple. As you buy more, your membership increases from Silver, which gives you 5% off all World Duty Free products, to Gold, which gives you a 7% discount, to Platinum, which offers a saving of 10% on every product. This means that the more you spend, the more you save, so you can treat yourself guilt-free in the airport.

While first-time customers would start at Silver and expect a saving of 5% on their World Duty Free purchases, East Midlands Airport Click and Collect is offering everyone 10% off their first purchase with RED by Dufry just for signing up!

How RED By Dufry works online

  1. Browse thousands of products and make your purchases on shop.eastmidlandsairport.com as you normally would.
  2. After you’ve made your purchase you will be given a link on the order confirmation page and within your confirmation email, which will allow you to sign up to RED by Dufry.
  3. Once you’ve signed up for RED by Dufry you can download the app which will give you a barcode for 10% discount on your phone.
  4. When you collect your online order at the airport, you can show the barcode on your phone and the discount will be applied to your purchases at the till.

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